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Marketing essentials / Carl McDaniel, Charles W. Lamb, Joseph F. Hair by McDaniel, Carl | Lamb, Charles W | Hair, Joseph F. Edition: 7th ed.Publication details: South-Western Cengage Learning 2012Availability: Items available for loan: HMC LibraryCall number: HF5415 Mac (1), HELP UNIVERSITY (HU)Call number: HF5415 Mac (1), HELP ACADEMY (HA)Call number: HF5415 Mac (2), ELM LIBRARY (ELM)Call number: HF5415 Mac (3).
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Introduction to marketing / Carl McDaniel, Charles W. Lamb, Joseph F. Hair by McDaniel, Carl | Lamb, Charles W | Hair, Joseph F. Edition: 11th ed.Publication details: South-Western Cengage Learning 2011Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415 Mac (3), ELM LIBRARY (ELM)Call number: HF5415 Mac (2), HELP ACADEMY (HA)Call number: HF5415 Mac (1). Damaged (1).
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Marketing research / Carl McDaniel, Roger Gates by McDaniel, Carl | Gates, Roger | BC. Edition: 11th Asia ed.Publication details: John Wiley & Sons, Inc. 2019Availability: Items available for loan: HELP ACADEMY (HA)Call number: HF 5415.2 Mac (1).
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