Your search returned 2 results.

1.
Integrated marketing communications in advertising and promotion / Terence A. Shimp

by Shimp, Terence A.

Edition: 8th ed.Publication details: South-Western Cengage Learning 2010Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5823 Shi (3), ELM LIBRARY (ELM)Call number: HF5823 Shi (2).

2.
Advertising and promotions : an integrated brand approach / Richard J. Semenik ... [et al.]

by Semenik, Richard J.

Edition: 6th ed.Publication details: South-Western Cengage Learning 2012Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5823 Adv (2), HELP ACADEMY (HA)Call number: HF5823 Adv (2).

Copyright © 2023 HELP Learning Resource Centre. All Rights Reserved.

Powered by Koha