000 | 00546 a2200181 4500 | ||
---|---|---|---|
005 | 20230607155054.0 | ||
050 |
_aHF5415.123 _bChi |
||
100 | _aChitty, William | ||
245 |
_aIntegrated marketing communications / _cWilliam Chitty, Nigel Barker and Terence A. Shimp |
||
501 | _a15095 | ||
650 | _aCommunication in marketing - Pacific Area | ||
650 | _aSales promotion - Pacific Area | ||
700 | _aBarker, Nigel | ||
700 | _aShimp, Terence A. | ||
250 | _a1st Pacific Rim ed. | ||
260 |
_bThomson _c2005 |
||
942 |
_cBK _oHF5415.123 Chi |
||
999 |
_c10067 _d10067 |