000 00394 a2200157 4500
005 20230607155253.0
050 _aHD30.28
_bAak
100 _aAaker, David A.
245 _aDeveloping business strategies /
_cDavid A. Aaker
501 _a15586
650 _aStrategic planning
650 _aMarketing - Management
250 _a6th ed.
260 _bJ. Wiley
_c2001
942 _cBK
_oHD30.28 Aak
999 _c10532
_d10532