000 | 00542 a2200181 4500 | ||
---|---|---|---|
005 | 20230607155645.0 | ||
050 |
_aHF5415.127 _bHoo |
||
100 | _aHooley, Graham J. | ||
245 |
_aMarketing strategy and competitive positioning / _cGraham J. Hooley, Nigel F. Piercy, Brigitte Nicoulaud |
||
501 | _a16414 | ||
650 | _aTarget marketing | ||
650 | _aMarketing - Management | ||
700 | _aPiercy, Nigel | ||
700 | _aNicoulaud, Brigitte | ||
250 | _a4th ed. | ||
260 |
_bPrentice Hall/Financial Times _c2008 |
||
942 |
_cBK _oHF5415.127 Hoo |
||
999 |
_c11329 _d11329 |