000 00542 a2200181 4500
005 20230607155645.0
050 _aHF5415.127
_bHoo
100 _aHooley, Graham J.
245 _aMarketing strategy and competitive positioning /
_cGraham J. Hooley, Nigel F. Piercy, Brigitte Nicoulaud
501 _a16414
650 _aTarget marketing
650 _aMarketing - Management
700 _aPiercy, Nigel
700 _aNicoulaud, Brigitte
250 _a4th ed.
260 _bPrentice Hall/Financial Times
_c2008
942 _cBK
_oHF5415.127 Hoo
999 _c11329
_d11329