000 00473 a2200157 4500
005 20230607155704.0
050 _aHF5415.2
_bEss
245 _aEssentials of marketing research : an applied orientation /
_cNaresh K. Malhotra ... [et al.]
501 _a16482
650 _aMarketing research
650 _aMarketing research - Methodology
700 _aMalhotra, Naresh K.
250 _a2nd ed.
260 _bPearson Education Australia
_c2008
942 _cBK
_oHF5415.2 Ess
999 _c11396
_d11396