| 000 | 00619 a2200193 4500 | ||
|---|---|---|---|
| 005 | 20230607155751.0 | ||
| 050 |
_aHF5415.13 _bMoe |
||
| 100 | _aMoeller, Leslie H. | ||
| 245 |
_aThe four pillars of profit-driven marketing : how to maximize creativity, accountability, and ROI / _cLeslie H. Moeller and Edward C. Landry ; Theodore Kinni |
||
| 501 | _a16681 | ||
| 650 | _aMarketing - Management | ||
| 650 | _aCommunication in marketing | ||
| 650 | _aRate of return | ||
| 650 | _aProfit | ||
| 700 | _aLandry, Edward C. | ||
| 700 | _aKinni, Theodore B. | ||
| 260 |
_bMcGraw-Hill _c2009 |
||
| 942 |
_cBK _oHF5415.13 Moe |
||
| 999 |
_c11590 _d11590 |
||