000 00500 a2200169 4500
005 20230607155810.0
050 _aHF5415
_bPer
100 _aPerreault, William D.
245 _aBasic marketing : a marketing strategy planning approach /
_cWilliam D. Perreault, Joseph P. Cannon, E. Jerome McCarthy
501 _a16748
650 _aMarketing
700 _aCannon, Joseph P.
700 _aMcCarthy, E. Jerome
250 _a17th ed.
260 _bMcGraw-Hill/Irwin
_c2009
942 _cBK
_oHF5415 Per
999 _c11656
_d11656