| 000 | 00472 a2200157 4500 | ||
|---|---|---|---|
| 005 | 20230607173723.0 | ||
| 050 |
_aHF5415.2 _bMac |
||
| 100 | _aMcGivern, Yvonne | ||
| 245 |
_a(The) practice of market research : an introduction / _cYvonne McGivern |
||
| 501 | _a17389 | ||
| 650 | _aMarketing research - Methodology | ||
| 650 | _aSocial sciences - Research - Methodology | ||
| 250 | _a3rd ed. | ||
| 260 |
_bPrentice Hall/Financial Times _c2009 |
||
| 942 |
_cBK _oHF5415.2 Mac |
||
| 999 |
_c12272 _d12272 |
||