000 00537 a2200193 4500
005 20230607173817.0
050 _aHF5415.123
_bFil
100 _aFill, Chris
245 _aMarketing communications : interactivity, communities and content /
_cChris Fill
501 _a17602
650 _aCommunication in marketing
650 _aMarketing channels
650 _aSales promotion
020 _a9780273717225
250 _a5th ed.
260 _bPrentice Hall/Financial Times
_c2009
942 _cBK
_oHF5415.123 Fil
999 _c12481
_d12481