| 000 | 00456 a2200157 4500 | ||
|---|---|---|---|
| 005 | 20230607124519.0 | ||
| 050 |
_aHF5415.13 _bMar. |
||
| 245 |
_aMarketing management and strategy : a reader / _cedited by Philip Kotler, Keith K. Cox. |
||
| 501 | _a366 | ||
| 650 | _aMarketing - Management. | ||
| 650 | _aMarketing - Research. | ||
| 700 | _aKotler, Philip; Cox, Keith K. | ||
| 250 | _a4th ed. | ||
| 260 |
_bPrentice-Hall _c1988. |
||
| 942 |
_cBK _oHF5415.13 Mar. |
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| 999 |
_c147 _d147 |
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