000 | 00429 a2200157 4500 | ||
---|---|---|---|
005 | 20230607212008.0 | ||
050 |
_aHF5415.13 _bMoo |
||
100 | _aMooradian, Todd A. | ||
245 |
_aStrategic marketing / _cTodd A. Mooradian, Kurt Matzler, Lawrence J. Ring |
||
501 | _a21269 | ||
650 | _aMarketing - Management | ||
700 | _aMatzler, Kurt | ||
700 | _aRing, Lawrence J. | ||
260 |
_bPearson _c2012 |
||
942 |
_cBK _oHF5415.13 Moo |
||
999 |
_c16049 _d16049 |