000 | 00516 a2200181 4500 | ||
---|---|---|---|
005 | 20230607212026.0 | ||
050 |
_aHF5415.15 _bRos |
||
100 | _aRosenbaum-Elliott, Richard | ||
245 |
_aStrategic brand management / _cRichard Rosenbaum-Elliott, Larry Percy and Simon Pervan |
||
501 | _a21354 | ||
650 | _aProduct management | ||
650 | _aStrategic planning | ||
700 | _aPercy, Larry | ||
700 | _aPervan, Simon | ||
250 | _a2nd ed. | ||
260 |
_bOxford Unviersity Press _c2011 |
||
942 |
_cBK _oHF5415.15 Ros |
||
999 |
_c16132 _d16132 |