| 000 | 00486 a2200157 4500 | ||
|---|---|---|---|
| 005 | 20230607212036.0 | ||
| 050 |
_aHF5415.1255 _bSha |
||
| 100 | _aSharp, Byron | ||
| 245 |
_aHow brands grow : what marketers don't know / _cByron Sharp and the researchers of Ehrenberg-Bass Institute |
||
| 501 | _a21398 | ||
| 650 | _aMarketing | ||
| 650 | _aBranding (Marketing) | ||
| 650 | _aBrand name products - Management | ||
| 260 |
_bOxford University Press _c2010 |
||
| 942 |
_cBK _oHF5415.1255 Sha |
||
| 999 |
_c16175 _d16175 |
||