| 000 | 00491 a2200169 4500 | ||
|---|---|---|---|
| 005 | 20230607212211.0 | ||
| 050 |
_aHF5415.123 _bDah |
||
| 100 | _aDahlen, Micael | ||
| 245 |
_aMarketing communications : a brand narrative approach / _cMicael Dahlen, Fredrik Lange, Terry Smith |
||
| 501 | _a21758 | ||
| 650 | _aCommunication in marketing | ||
| 650 | _aBranding (Marketing) | ||
| 700 | _aLange, Fredrik | ||
| 700 | _aSmith, Terry | ||
| 260 |
_bJ. Wiley _c2010 |
||
| 942 |
_cBK _oHF5415.123 Dah |
||
| 999 |
_c16531 _d16531 |
||