000 00731 a2200229 4500
005 20230607212426.0
050 _aHC
_b430
_cTen
245 _a(The) $10 trillion prize : captivating the newly affluent in China and India /
_cMichael J. Silverstein ... [et al.]
501 _a22299
650 _aConsumers - China
650 _aConsumers - India
650 _aAffluent consumers - China
650 _aAffluent consumers - India
650 _aConsumers - China - Attitudes
650 _aConsumers - India - Attitudes
700 _aSilverstein, Michael J.
700 _aTen trillion dollar prize
020 _a9781422187050
260 _bHarvard Business Review Press
_c2012
942 _cBK
_oHC 430 Ten
999 _c17065
_d17065