000 00566 a2200193 4500
005 20230607212823.0
050 _aHF
_b5415.135
_cKer
100 _aKerin, Roger A.
245 _aStrategic marketing problems : cases and comments /
_cRoger A. Kerin, Robert A. Peterson
501 _a23326
650 _aMarketing - Decision making - Case studies
650 _aMarketing management - Case studies
700 _aPeterson, Robert A.
020 _a9780273768944
250 _a13th ed.
260 _bPearson
_c2013
942 _cBK
_oHF 5415.135 Ker
999 _c18078
_d18078