000 | 00554 a2200205 4500 | ||
---|---|---|---|
005 | 20230607213007.0 | ||
050 |
_aHD _b69 _cB7Dec |
||
100 | _ade Chernatony, Leslie | ||
245 |
_aCreating powerful brands / _cLeslie de Chernatony, Malcolm McDonald and Elaine Wallace |
||
501 | _a23775 | ||
650 | _aBrand name products | ||
650 | _aProduct management | ||
700 | _aMcDonald, Malcolm | ||
700 | _aWallace, Elaine | ||
020 | _a9781856178495 | ||
250 | _a4th ed. | ||
260 |
_bRoutledge _c2013 |
||
942 |
_cBK _oHD 69 B7Dec |
||
999 |
_c18522 _d18522 |