000 00525 a2200169 4500
005 20230607213136.0
050 _aHF
_b5415.1255
_cGil
100 _aGill, Libby
245 _aCapture the mindshare and the market share will follow : the art and science of building brands /
_cLibby Gill
501 _a24157
650 _aBranding (Marketing)
650 _aBusiness communication - Psychological aspects
020 _a9781137278517
260 _bPalgrave Macmillan
_c2013
942 _cBK
_oHF 5415.1255 Gil
999 _c18901
_d18901