000 00638 a2200205 4500
005 20230607213148.0
050 _aHF
_b5415.32
_cFis
100 _aFisher, Michael
245 _a(The) power of customer misbehavior : driven growth and innovation by learning from your customers /
_cMichael Fisher, Martin Abbott and Kalle Lyytinen
501 _a24200
650 _aCustomer behavior
650 _aMarketing
650 _aCustomer relations - Management
700 _aAbbott, Martin
700 _aLyytinen, Kalle
020 _a9781137348913
260 _bPalgrave Macmillan
_c2014
942 _cBK
_oHF 5415.32 Fis
999 _c18944
_d18944