| 000 | 00536 a2200193 4500 | ||
|---|---|---|---|
| 005 | 20230607213613.0 | ||
| 050 |
_aHF _b5415.13 _cWes |
||
| 100 | _aWest, Douglas | ||
| 245 |
_aStrategic marketing : creating competitive advantage / _cDouglas West, John Ford, and Essam Ibrahim |
||
| 501 | _a25227 | ||
| 650 | _aMarketing management | ||
| 700 | _aFord, John | ||
| 700 | _aIbrahim, Essam | ||
| 020 | _a9780199684090 | ||
| 250 | _a3rd ed. | ||
| 260 |
_bOxford University Press _c2015 |
||
| 942 |
_cBK _oHF 5415.13 Wes |
||
| 999 |
_c19957 _d19957 |
||