000 00622 a2200217 4500
005 20230607215131.0
050 _aHD
_b9980.5
_cWir
100 _aWirtz, Jochen
245 _aServices marketing : people, technology, strategy /
_cJochen Wirtz, Christopher Lovelock
501 _a28050
650 _aProfessions - Marketing
650 _aService industries - Marketing
650 _aCustomer service
037 _bRec-2019-09-18
700 _aLovelock, Christopher
020 _a9781944659011
250 _a8th ed.
260 _bWorld Scientific Publishing
_c2016
942 _cBK
_oHD 9980.5 Wir
999 _c22735
_d22735