000 00692 a2200241 4500
005 20230607215243.0
050 _aHD
_b9980.5
_cZei
100 _aZeithaml, Valarie A.
245 _aServices marketing : integrating customer focus across the firm /
_cValarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler
501 _a28426
650 _aService industries - Marketing
650 _aCustomer services
650 _aMarketing
037 _bRec-2020-06-18
700 _aBitner, Mary Jo
700 _aGremler, Dwayne D.
700 _aEMO
020 _a9781260083521
250 _a7th ed.
260 _bMcGraw-Hill Education
_c2018
942 _cBK
_oHD 9980.5 Zei
999 _c23100
_d23100