000 00891 a2200265 4500
003 HUL
005 20240801124435.0
008 240801b |||||||| |||| 00| 0 eng d
020 _a9781292314990
037 _bRec-2020-11-25
040 _cLOC
050 _aHD
_b69
100 _aKeller, Kevin Lane
245 _aStrategic brand management : building, measuring, and managing brand equity /
_cKevin Lane Keller, Vanitha Swaminathan
250 _a5th global ed.
260 _bPearson Education Ltd.
_c2019
501 _a28803
520 _ahttp://library.help.edu.my/
650 _aBrand name products - Management
700 _aSwaminathan, Vanitha
700 _aProQuest LibCentral
856 _uhttps://helpliveedu.sharepoint.com/:f:/s/LibraryRepository/Ekif_yETokBOks-FgBGgf0ABXTt2IZmYSlQSIbVwymA1QQ?e=4UGJjp
_yHELP eBooks Repository
942 _cEB
_2lcc
999 _c23465
_d23465