000 00558 a2200217 4500
005 20230608004410.0
050 _aHD
_b30.38
_cBla
100 _aBland, David J.
245 _aTesting business ideas /
_cDavid J. Bland, Alex Osterwalder
501 _a29391
650 _aStrategic planning
650 _aConsumer research
650 _aNew products
037 _bRec-2022-07-21
700 _aOsterwalder, Alex
700 _aPP
020 _a9781119551447
260 _bJohn Wiley & Sons, Inc.
_c2020
942 _cBK
_oHD 30.38 Bla
999 _c24049
_d24049