000 | 00644 a2200193 4500 | ||
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005 | 20230607133049.0 | ||
050 |
_aHF5415 _bMei. |
||
100 | _aMeidan, Arthur. | ||
245 |
_aCases in marketing of services : an international collection / _cArthur Meidan, Luiz Moutinho. |
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501 | _a7278 | ||
650 | _aMarketing - Case studies. | ||
650 | _aService industries - Case studies. | ||
650 | _aFinancial services industry - Case studies. | ||
650 | _aTourist trade - Marketing - Case studies. | ||
650 | _aMedical care - Marketing - Case studies. | ||
700 | _aMoutinho, Luiz | ||
260 |
_bAddison-Wesley _c1993. |
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942 |
_cBK _oHF5415 Mei. |
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999 |
_c3529 _d3529 |