000			00401 a2200133 4500
005			20230607133110.0
050			_aHF5415.123 _bKit.
100			_aKitchen, Philip J.
245			_aMarketing communications : principles and practice / _cPhilip J. Kitchen.
501			_a7385
650			_aCommunication in marketing.
260			_bInternational Thomson Business Press _c1999.
942			_cBK _oHF5415.123 Kit.
999			_c3607 _d3607