000 00535 a2200169 4500
005 20230607142439.0
050 _aHF5415.135
_bKer.
100 _aKerin, Roger A.
245 _aStrategic marketing problems : cases and comments /
_cRoger A. Kerin, Robert A. Peterson.
501 _a9869
650 _aMarketing - Decision-making - Case studies.
650 _aMarketing - Management - Case studies.
700 _aPeterson, Robert A.
250 _a9th ed.
260 _bPrentice Hall International
_c2001
942 _cBK
_oHF5415.135 Ker.
999 _c5513
_d5513