000 00454 a2200145 4500
005 20230607142707.0
050 _aHF5814
_bAdv.
245 _aAdvertising research : the Internet, consumer behavior, and strategy /
_cGeorge Zinkhan, editor.
501 _a10624
650 _aAdvertising research.
650 _aInternet advertising.
650 _aConsumer behavior - Research.
260 _bAmerican Marketing Association
_c2000.
942 _cBK
_oHF5814 Adv.
999 _c6112
_d6112