| 000 | 00502 a2200145 4500 | ||
|---|---|---|---|
| 005 | 20230607142740.0 | ||
| 050 |
_aHF5415.5 _bZik. |
||
| 100 | _aZikmund, William G. | ||
| 245 |
_aCustomer relationship management : integrating marketing strategy and information technology / _cWilliam G. Zikmund, Raymond McLeod, Faye W. Gilbert. |
||
| 501 | _a10803 | ||
| 650 | _aCustomer relations - Management. | ||
| 700 | _aMcLeod, Raymond; Gilbert, Faye W. | ||
| 260 |
_bJ. Wiley _c2003. |
||
| 942 |
_cBK _oHF5415.5 Zik. |
||
| 999 |
_c6261 _d6261 |
||