000 00630 a2200193 4500
005 20230607143230.0
050 _aHF5415.33
_bU6Haw.
100 _aHawkins, Del I.
245 _aConsumer behavior : building marketing strategy /
_cDel I. Hawkins, Roger J. Best, Kenneth A. Coney.
501 _a12194
650 _aConsumer behavior - United States.
650 _aMarket surveys - United States.
650 _aConsumer behavior - United States - Case studies.
700 _aBest, Roger J.; Coney, Kenneth A.
250 _a9th ed.
260 _bMcGraw-Hil
_c2004.
520 _aIncludes CD-ROM.
942 _cBK
_oHF5415.33 U6Haw.
999 _c7445
_d7445