000 00482 a2200169 4500
005 20230607154315.0
050 _aHF5415
_bPer.
100 _aPerreault, William D.
245 _aEssentials of marketing : a global-managerial approach /
_cWilliam D. Perreault, E. Jerome McCarthy.
501 _a13035
650 _aMarketing.
700 _aMcCarthy, E. Jerome
250 _a10th ed.
260 _bMcGraw-Hill/Irwin
_c2006.
520 _aIncludes CD-ROM.
942 _cBK
_oHF5415 Per.
999 _c8186
_d8186