000 00554 a2200193 4500
005 20230607154428.0
050 _aHF5415.1
_bBea
100 _aBearden, William O.
245 _aMarketing : principles and perspectives /
_cWilliam O. Bearden, Thomas N. Ingram, Raymond W. LaForge
501 _a13410
650 _aMarketing
650 _aMarketing - United States
700 _aIngram, Thomas N.
700 _aLaForge, Raymond W.
250 _a5th ed.
260 _bMcGraw-Hill/Irwin
_c2007
520 _aIncludes CD-ROM
942 _cBK
_oHF5415.1 Bea
999 _c8532
_d8532