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_aHF5415 _bDav |
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| 100 | _aDavis, John | ||
| 245 |
_aMagic numbers for consumer marketing : key measures to evaluate marketing success / _cJohn Davis. |
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| 501 | _a13745 | ||
| 650 | _aMarketing | ||
| 260 |
_bJ. Wiley _c2005. |
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| 942 |
_cBK _oHF5415 Dav |
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_c8835 _d8835 |
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