Cooper, Robert G.
Winning at new products : accelerating the process from idea to launch / Robert G. Cooper - 2nd ed. - Addison-Wesley 1993
22731
9780201563818
New products
HF / 5415.153
Winning at new products : accelerating the process from idea to launch / Robert G. Cooper - 2nd ed. - Addison-Wesley 1993
22731
9780201563818
New products
HF / 5415.153