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Winning at new products : accelerating the process from idea to launch / Robert G. Cooper

By: Cooper, Robert GPublication details: Addison-Wesley 1993Edition: 2nd edISBN: 9780201563818Subject(s): New productsLOC classification: HF | 5415.153

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HF 5415.153 Coo (Browse shelf (Opens below))	Available		H020051

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