Martinez, Pepe
(The) consumer mind : brand perception and the implication for marketers / Pepe Martinez - Kogan Page 2012
24718
9780749465704
Consumers - Psychology
Neuromarketing
Branding (Marketing)
Marketing - Psychological aspects
HF / 5415.32
(The) consumer mind : brand perception and the implication for marketers / Pepe Martinez - Kogan Page 2012
24718
9780749465704
Consumers - Psychology
Neuromarketing
Branding (Marketing)
Marketing - Psychological aspects
HF / 5415.32