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Roll, Martin

Asian brand strategy : building and sustaining strong global brands in Asia / Martin Roll - 2nd. rev. and updated - Palgrave Macmillan 2015

27291

ISBN: 9781137359162

Source: Inv-2018-04-17

Subjects--Topical Terms:
Brand name products - Asia - Management
Brand name products - Asia - Marketing

LC Class. No.: HD / 69

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