Lehmann, Donald R.
Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer. - 4th ed. - Irwin 1997.
6284
Marketing - Management.
Marketing - United States - Management.
HF5415.13 / Leh.
Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer. - 4th ed. - Irwin 1997.
6284
Marketing - Management.
Marketing - United States - Management.
HF5415.13 / Leh.