Cravens, David W.
Strategic marketing / David W. Cravens, Nigel F. Piercy. - 7th ed. - McGraw-Hill/Irwin 2003.
11660
Marketing - Decision making.
Marketing - Management.
Marketing - Management - Case studies.
HF5415.135 / Cra.
Strategic marketing / David W. Cravens, Nigel F. Piercy. - 7th ed. - McGraw-Hill/Irwin 2003.
11660
Marketing - Decision making.
Marketing - Management.
Marketing - Management - Case studies.
HF5415.135 / Cra.