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Consumer behavior for dummies / by Laura Lake

By: Lake, LauraPublication details: Wiley Publishing 2009Subject(s): Consumer behaviorLOC classification: HF5415.32 | Lak

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF5415.32 Lak (Browse shelf (Opens below))	Available		H015176

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Previous	HF5415.32 Jan Consumer psychology /	HF 5415.32 Jan Consumption matters : a psychological perspective /	HF5415.32 Kar Consumer behavior : science and practice /	HF5415.32 Lak Consumer behavior for dummies /	HF5415.32 Nea Consumer behaviour : implications for marketing strategy /	HF 5415.32 Neu (The) brand flip : why customers now run companies - and how to profit from it : a whiteboard overview /	HF5415.32 Sch Consumer behavior /	Next

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