(The) Olympic Games effect : how sports marketing builds strong brands / John A. Davis
Publication details: J. Wiley Asia 2008ISBN: 9780470823668Subject(s): Olympics - Economic aspects | Sports - Marketing | Branding (Marketing)LOC classification: GV | 721.5Item type | Current library | Call number | Status | Date due | Barcode |
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HELP UNIVERSITY (HU) New Materials Shelf | GV 721.5 Dav (Browse shelf (Opens below)) | Available | G000471 |
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GV 713 Mas Strategic sports event management / | GV 713 Mas Strategic sports event management / | GV716 Ful Sports marketing / | GV 721.5 Dav (The) Olympic Games effect : how sports marketing builds strong brands / | GV 721.5 Mia (The) Olympics : the basics / | GV 721.5 Tal Tales of gold / | GV 742 Nic Sport and the media : managing the nexus / |
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