Marketing and finance : creating shareholder value / Malcolm McDonald, Brian D. Smith, Keith Ward

By: McDonald, MalcolmContributor(s): Smith, Brian D | Ward, KeithPublication details: CIMA/CIM/Wiley 2013ISBN: 9781119953388Subject(s): Corporations - Valuation | Corporations - Investor relations | Stocks - Marketing | Stocks - Prices | Economic value addedLOC classification: HG | 4028
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