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Creating powerful brands / Leslie de Chernatony, Malcolm McDonald and Elaine Wallace

By: de Chernatony, LeslieContributor(s): McDonald, Malcolm | Wallace, ElainePublication details: Routledge 2013Edition: 4th edISBN: 9781856178495Subject(s): Brand name products | Product managementLOC classification: HD | 69

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HD 69 B7Dec (Browse shelf (Opens below))	Available		H020957

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