Product management and strategy / Donald R. Lehmann, Russell S. Winer, Shamsul Baharin Saihani ... [et al.]
Publication details: McGraw-Hill Malaysia 2010ISBN: 9789675771170Subject(s): Product managementLOC classification: HF | 5415.15Summary: Adaptation of Lehmann's Product management, 4th ed.| Item type | Current library | Call number | Status | Date due | Barcode |
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ELM LIBRARY (ELM) New Materials Shelf | HF 5415.15 Pro (Browse shelf (Opens below)) | Available | H022600 | |
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ELM LIBRARY (ELM) New Materials Shelf | HF 5415.15 Pro (Browse shelf (Opens below)) | Available | H022601 |
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| HF5415.15 Leh. Product management / | HF 5415.15 Hai Managing product management : empowering your organization to produce competitive products and brands / | HF 5415.15 Hai Managing product management : empowering your organization to produce competitive products and brands / | HF 5415.15 Pro Product management and strategy / | HF 5415.15 Pro Product management and strategy / | HF 5415.15 Pro Product management and strategy / | HF5415.15 Ros Strategic brand management / |
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Adaptation of Lehmann's Product management, 4th ed.
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