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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renee Mauborgne

By: Kim, W. ChanContributor(s): Mauborgne. ReneePublication details: Harvard Business Review Press 2015Edition: Expanded edISBN: 9781625274496Subject(s): New products | Market segmentationLOC classification: HF | 5415.153

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HF 5415.153 Kim (Browse shelf (Opens below))	Available		H024210
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HF 5415.153 Kim (Browse shelf (Opens below))	Available		H024211

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Previous	HF 5415.153 Cra New products management /	HF5415.153 Gal (The) innovation secrets of Steve Jobs : insanely different principles for breakthrough success /	HF 5415.153 Kim Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /	HF 5415.153 Kim Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /	HF 5415.153 Nij Entrepreneurial marketing : an effectual approach /	HF 5415.153 Nij Entrepreneurial marketing : an effectual approach /	HF5415.153 San Developing new products and services : learning differentiation, and innovation /	Next

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