Promotional strategy : managing the market communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear.

By: Engel, James FContributor(s): Warshaw, Martin R.; Kinnear, Thomas CPublication details: Irwin/McGraw-Hill 1994Edition: 8th edSubject(s): Marketing | Advertising | Marketing - ManagementLOC classification: HF5415 | Eng.
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Item type Current library Call number Status Date due Barcode
Open Book Shelf Open Book Shelf HELP UNIVERSITY (HU)
New Materials Shelf
HF5415 Eng. (Browse shelf (Opens below)) Available H001672
Open Book Shelf Open Book Shelf HELP UNIVERSITY (HU)
New Materials Shelf
HF5415 Eng. (Browse shelf (Opens below)) Available H001673

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