Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault, Pascale G. Quester.

By: McCarthy, E. JeromeContributor(s): Perreault, William D.; Quester, Pascale GPublication details: McGraw-Hill 1997Edition: 2nd Australian edSubject(s): Marketing - Australia | Marketing - New ZealandLOC classification: HF5415.12 | A8Mac.
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HF5415.12 A8Mac. (Browse shelf (Opens below)) Available H004685
Open Book Shelf Open Book Shelf HELP UNIVERSITY (HU)
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HF5415.12 A8Mac. (Browse shelf (Opens below)) Available H004690

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