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(The) Financial Times marketing casebook / Levela Rickard and Kit Jackson.

By: Rickard, LevelaContributor(s): Jackson, KitPublication details: Financial Times/Prentice Hall 2000Edition: 2nd edSubject(s): Marketing - Case studiesLOC classification: HF5415 | Ric.

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HF5415 Ric. (Browse shelf (Opens below))	Available		H004662
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF5415 Ric. (Browse shelf (Opens below))	Available		H004658

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Previous	HF5415 Ran. Principles of marketing /	HF5415 Rao. Analysis for strategic marketing /	HF5415 Rel. Relationship marketing for competitive advantage : winning and keeping customers /	HF5415 Ric. (The) Financial Times marketing casebook /	HF5415 Ric. Momentum : how companies become unstoppable market forces /	HF5415 Rie. Bottom-up marketing /	HF5415 Rob. Marketing : contemporary dimensions /	Next

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