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Momentum : how companies become unstoppable market forces / Ron Ricci, John Volkmann.

By: Ricci, RonContributor(s): Volkmann, JohnPublication details: Harvard Business School Press 2003Subject(s): Marketing - Technological innovations | Internet marketing | Brand name products - Marketing | Strategic planningLOC classification: HF5415 | Ric.

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF5415 Ric. (Browse shelf (Opens below))	Available		H004659

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Previous	HF5415 Rao. Analysis for strategic marketing /	HF5415 Rel. Relationship marketing for competitive advantage : winning and keeping customers /	HF5415 Ric. (The) Financial Times marketing casebook /	HF5415 Ric. Momentum : how companies become unstoppable market forces /	HF5415 Rie. Bottom-up marketing /	HF5415 Rob. Marketing : contemporary dimensions /	HF5415 Ros. Dictionary of marketing and advertising /	Next

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